Role & responsibilities
Maintain identity and voice of the brand at all touchpoints.
Conceptualize and execute 360 marketing campaigns (digital, social, in-store, on-ground)
Plan seasonal, festive, and thematic campaigns to drive footfall and engagement.
Coordinate with design, content, and social media team to ensure consistent brand messaging
Plan and execute recent store launches, menu launches, and product introductions.
Create and maintain buzz through pre-launch and post-launch strategies.
Drive press coverage, features, and brand mentions.
Manage reputation and handle crisis communication when required
Design and implement CRM strategies to improve customer retention and lifetime value




Analyze customer behavior and feedback to drive personalization.
Work closely with operations to enhance in-store customer experience.
Define KPIs for campaigns, launches, and brand initiatives.
Monitor marketing spends and ensure optimal budget utilization.
Track and analyze performance metrics (Engagement, CAC, footfalls, repeat rates etc) and optimize based on learnings.
Deliver data-driven insights and recommendations to improve ROI.

Preferred candidate profile
Experienced required : 5 to 8 yrs in marketing
Qualification : Any gradualtion

📌 Manager Marketing Mumbai
🏢 Uberlife Consulting
📍 Mumbai