Job Requirements

Job Title: Assistant General Manager - Communications

We are seeking a highly skilled and experienced individual to join our team as the Assistant General Manager of Communications. In this role, you will be responsible for defining and leading the long-term Marketing communication & PR strategy, reputation, and governance aligned with our business growth, brand ambition, and luxury positioning.

Key Responsibilities

- Act as the final authority on external communications, narratives, tone of voice, and brand representation.
- Own crisis communication strategy, protocols, and real-time response in high-sensitivity situations.
- Counsel senior leadership on media risk, positioning, and public perception.
- Maintain and leverage deep, senior-level relationships with key media contacts across various sectors.
- Secure high-impact coverage across top-tier platforms both locally and globally.
- Build and execute a robust thought leadership charter for our leadership team and brand architects.
- Oversee the curation of high-value tastemaker relationships and guide influencer and ambassador strategy.
- Lead Marketing communication & PR strategy for iconic launches, collaborations, and brand experiences.
- Build, mentor, and inspire a high-performing in-house PR team and lead multiple PR agencies with clear KPIs and accountability.

Qualifications

- Bachelor's degree in Communications, Public Relations, Marketing, or related field.
- Minimum of 8 years of experience in Marketing communication & PR, with a focus on luxury brands.
- Strong leadership skills with the ability to inspire and mentor teams.
- Excellent communication and relationship-building skills.
- Proven track record of successful media relations and crisis communication management.
- Experience managing budgets, resources, and measuring impact and ROI.





If you are a strategic thinker with a passion for luxury brands and a proven track record in Marketing communication & PR, we invite you to apply for this exciting opportunity as our Assistant General Manager of Communications.

Work Experience

Job Title: Assistant General Manager (AGM) of Communications

We are seeking a highly experienced and dynamic individual to join our team as the Assistant General Manager of Communications. The ideal candidate will have 15–20 years of progressive Marketing communication & PR experience, with a strong focus on luxury/lifestyle brands, premium real estate, hospitality, fashion, or global consumer brands.

Key Responsibilities

- Develop and implement strategic communication plans for luxury brands in the real estate, hospitality, fashion, and consumer industries
- Lead in-house communication teams and collaborate with external agencies to ensure brand messaging is consistent and impactful
- Cultivate solid media relationships and create compelling storytelling for luxury brands
- Stay informed on trends in fashion, design, architecture, travel, and luxury to enhance brand positioning
- Represent the brand in high-stakes forums with confidence and professionalism
- Collaborate with CXOs and handle premium clientele or brand collaborations

Qualifications

- Bachelor’s degree in Mass Communication / Marketing / PR; Master’s degree preferred
- Director/VP-level agency experience handling luxury portfolios is a plus
- Excellent communication, writing, and editorial judgement skills
- Strong attention to detail and ownership mindset
- Ability to work in a fast-paced environment and meet tight deadlines

If you are a strategic thinker with a passion for luxury brands and a proven track record in communications and PR, we invite you to apply for the AGM Communications position. Join us in shaping the narrative of premium brands and making a lasting impact in the industry.

📌 AGM Communications (Mumbai)
🏢 Kalpataru
📍 Mumbai