16 Aug
|
Tracxn Technologies
|
Bengaluru
16 Aug
Tracxn Technologies
Bengaluru
ABOUT TRACXN:
Tracxn is a leading market intelligence platform for private company data, serving Venture Capital Funds, Private Equity Firms, Investment Banks, Corporates, and the broader global startup ecosystem. With a solid global footprint, Tracxn tracks millions of companies across various sectors to provide deep insights and help clients make data-driven decisions.
JOB SUMMARY:
As Senior Manager - Media Relations, you will lead the strategic direction of Tracxn’s external communications to shape brand perception and strengthen market presence. This role demands a combination of storytelling expertise, media influence, and leadership acumen. You will design and execute high-impact PR strategies, serve as a trusted advisor to the leadership team, and mentor junior team members/agency partners. You will be accountable for ensuring Tracxn’s voice is visible, consistent, and authoritative across national and international media.
KEY RESPONSIBILITIES:
- Lead and execute Tracxn’s long-term media relations strategy aligned with brand and business priorities.
- Build and sustain strong relationships with senior journalists, editors, and influencers across business, tech, startup, and regional media.
- Drive executive visibility through high-impact interviews, speaking opportunities, and thought-leadership features.
- Oversee creation of compelling press materials and data-driven narratives that position Tracxn as an industry authority.
- Provide direction and mentorship to PR agencies and internal team members, ensuring delivery against clear KPIs.
- Partner with cross-functional teams to align messaging and maximize brand impact across media and digital platforms.
- Track share of voice, coverage quality, and journalist engagement, presenting actionable insights to senior leadership.
QUALIFICATIONS:
Bachelor’s degree in Journalism, Mass Communication, Public Relations, Marketing, or related field; Master’s preferred.
SKILLS & EXPERIENCE:
- 5-8 years of progres
📌 Senior Manager (Bengaluru)
🏢 Tracxn Technologies
📍 Bengaluru