Job DescriptionPosition: Social Media Marketing & Brand Manager

Location: Surat, Gujarat
Company: Raisin Global

About Raisin Global

Raisin Global is a rapid-growing Indian fashion brand offering premium ethnic and fusion wear, including Kurtis, Kurta Sets, Co-ords, Sarees, and Fashion Accessories. We are expanding across Retail Stores, Airports, E-commerce, and Marketplaces and are looking for a creative, result-oriented Brand Manager to build one of India's leading fashion brands.

Position Summary

We are looking for a highly creative and execution-focused Social Media Marketing & Brand Manager who can take complete ownership of the brand's online presence, storytelling, content strategy, influencer collaborations, brand campaigns, and digital growth.

Key Responsibilities1. Brand Strategy & Positioning
- Develop long-term brand strategy.
- Build brand identity across all channels.
- Create seasonal campaign ideas.
- Maintain consistency in brand communication.
- Identify market trends and customer preferences.
- Competitor research and benchmarking.
- Plan monthly,



quarterly and annual branding activities.
- Build Raisin into a premium fashion brand.

2. Social Media Management

Manage all social media platforms including:
- Instagram
- Facebook
- YouTube
- Pinterest
- LinkedIn
- WhatsApp Channels

Responsibilities include:
- Monthly content calendar
- Daily posting
- Reels strategy
- Story planning
- Carousel posts
- Engagement strategy
- Community management
- Comment & DM management
- Trend research
- Viral content planning

3. Content Planning

Plan and create:
- Reels
- Videos
- Static creatives
- Carousels
- Festival campaigns
- Fashion styling videos
- Behind-the-scenes content
- Employee culture content
- Customer testimonials
- Store launch content
- Airport store content
- Product launch campaigns

4. Blog Writing & SEO

Write SEO-friendly blogs on topics like:
- Fashion trends
- Saree styling
- Kurti styling
- Festival fashion
- Wedding collections
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📌 Social Media Marketing (Surat)
🏢 Raisin Retails Private
📍 Surat