Role & responsibilities
- Achieve monthly, quarterly, and annual sales targets for the assigned territory.
- Manage and develop distributor and dealer networks to ensure effective market coverage.
- Drive primary and secondary sales growth across the assigned area.
- Lead, motivate, and monitor the performance of the sales team.
- Ensure effective outlet coverage, beat planning, and route productivity.
- Expand distribution and develop new outlets/markets.
- Ensure product availability, visibility, merchandising, and proper shelf execution.
- Implement company schemes, promotions, and trade marketing activities.
- Monitor distributor stock, inventory levels, and outstanding payments.
- Track competitor activities, pricing, schemes, and market trends.
- Prepare sales forecasts,



market reports, and performance reviews.
- Build robust relationships with distributors, retailers, wholesalers, and key customers.

Preferred candidate profile
- Graduate/MBA in Sales & Marketing preferred.
- 3-6 years of experience in FMCG sales, preferably in a similar ASM role.
- Strong knowledge of distributor management and general trade.
- Good leadership, communication, negotiation, and analytical skills.
- Target-oriented with strong execution and team-management abilities.
- Willingness to travel extensively within the assigned territory.

📌 Area Sales Manager (Ahmedabad)
🏢 Satvam Nutrifoods
📍 Ahmedabad