,Digital Marketing Manager | Smartwood Furniture

Job Overview:

We are seeking an experienced and results-driven Digital Marketing Manager to lead our complete digital presence and drive e-commerce growth for our furniture brand. The candidate should have expertise in SEO, paid ads, social media, marketplace management, website development/maintenance, and a robust understanding of digital strategy.

Key Responsibilities:

1. Digital Strategy & Planning
- Develop and implement a comprehensive digital marketing strategy aligned with business goals.
- Plan monthly/quarterly campaigns to increase online sales and brand awareness.
- Manage and allocate marketing budgets effectively to maximize ROI.

2. Paid Advertising & Performance Marketing
- Create, manage & optimize Google Ads, Meta Ads (Facebook/Instagram), and other paid campaigns.
- Retargeting, remarketing & conversion optimization.
- Track KPIs like ROAS, CTR, CPA, and sales conversion.

3. SEO & Website Management
- End-to-end SEO management (On-page, Off-page, Technical SEO).




- Manage and maintain company website (WordPress/Shopify/custom CMS).
- Ensure website speed, security, and mobile optimization.
- Regular content updates, landing page design & A/B testing.

4. Social Media & Branding
- Develop & execute SMO strategies for brand engagement.
- Manage social channels (Facebook, Instagram, LinkedIn, YouTube, Pinterest).
- Build brand reputation and community engagement.

5. E-commerce & Marketplace Handling
- Manage product listings, ads & promotions on Amazon, Flipkart, and other marketplaces.
- Optimize product content, keywords & pricing strategies.
- Monitor competitor activities & suggest growth tactics.

6. Analytics & Reporting
- Use tools like Google Analytics, Search Console, Ads Manager, SEMrush/Ahrefs to track and optimize campaigns.
- Prepare weekly/monthly performance reports for management.
- Data-driven decision-making for continuous improvement.

7. Team & Vendor Management
- Coordinate wi

📌 Digital Marketing Executive (Delhi)
🏢 Smartwood Furniture
📍 Delhi