Role Objective:

To drive sustainable sales growth, profitability, and strategic partnerships with key modern trade accounts across Northern & Eastern part of India. The role focuses on driving excellence in account management, execution, and collaboration with internal and external stakeholders.

Key Responsibilities:

1. Account & Business Management
- Drive business performance across key accounts in the North & East zones – including regional modern trade chains, LFRs, and key stores of national accounts (Reliance, D ’mart, Spencer’s, etc).
- Develop and implement annual business plans, including sales, distribution, visibility, and activation targets.
- Ensure execution of Joint Business Plans (JBP) and Terms of Trade (TOT) as per agreed timelines and parameters.
- Regularly review sales performance, identify gaps, and implement corrective actions.

2. Sales & Revenue Growth
- Deliver revenue, volume, and profitability targets for the assigned zones.
- Plan and execute recent product launches, activations, and category expansion initiatives.




- Ensure the achievement of both primary and secondary sales targets through effective account planning and field execution.
- Manage price guardrails, trade spends, and discount structures in coordination with finance and marketing teams.

3. Execution Excellence
- Ensure perfect in-store execution – availability, planogram compliance visibility, and activation rollouts.
- Coordinate with trade marketing to drive impactful consumer promotions and visibility campaigns.
- Monitor fill rates, order cycles, and supply chain efficiency to ensure smooth operations.
- Work closely with the regional field force to track store-level performance and execution quality.

4. Relationship & Stakeholder Management
- Build and nurture strong relationships with regional category managers, buyers, and store heads.
- Act as the bridge between the customer and internal teams (SCM, Finance, Marketing, supply chain, operations, etc.)
- Conduct per

📌 Key Account Manager- Modern Trade (Kolkata)
🏢 Mcnroe
📍 Kolkata