Experience:
4–7 years |
Location:
Bengaluru

Joining:
Immediate joiners preferred

About Onsurity

Onsurity
is building a new-age approach to employee health and insurance, making insurance simpler, more accessible and relevant for up-to-date businesses and their employees.

We are looking for a
Content Marketing Manager
who can build content as a growth engine — across SEO, brand, sales enablement and demand generation.

What You'll Do

Content Strategy & Execution
- Own Onsurity's content strategy across blogs, articles, long-form content, case studies, thought leadership and sales enablement.
- Build content across the funnel — from awareness and organic acquisition to consideration and conversion.
- Identify content opportunities based on customer insights, business priorities, industry trends and competitor analysis.
- Work with internal teams and subject matter experts to turn complex topics into clear, compelling content.

SEO & Organic Growth
- Build and execute an SEO-led content strategy to grow organic traffic and qualified leads.
- Conduct keyword research,



identify content gaps and build topic clusters around priority business areas.
- Hands-on experience with
SEMrush, Google Search Console and Google Analytics
.
- Track content performance and continuously optimise existing content for rankings, traffic and conversions.
- Stay updated on
AI search, GEO/AEO and how LLMs are changing content discovery
.

Sales & Business Enablement
- Work closely with Sales and Business teams to understand customer pain points, objections and use cases.
- Create case studies, one-pagers, sales decks, product explainers, industry reports and other content that helps Sales convert prospects.
- Develop thought leadership around insurance, employee benefits, HR, healthcare and the future of work.

Cross-functional Collaboration
- Partner closely with Product Marketing, SEO, Growth, Sales, Design and Leadership.
- Bring customer and market insights back into the content strategy.

📌 Content Marketing Manager (Bengaluru)
🏢 Onsurity
📍 Bengaluru