Job Title: Mall Marketing - Manager / General Manager / Head
Department: Mall Marketing
Location: Ghaziabad, Noida, Delhi - (Raj Nagar Extension)
Reporting To: Senior Management / Business Head
Experience:
- 7-10 years of relevant experience in mall marketing or large-format retail marketing
- Proven experience in Mall Marketing, Retail Marketing, Shopping Centre Marketing, or Commercial Real Estate Marketing
- Mandatory experience in Mall Marketing / Retail Marketing / Commercial Real Estate Marketing
- Proven experience in driving footfall, managing events, and handling tenant marketing initiatives
Job Overview:
The Mall Marketing Head will lead the strategic planning and execution of all marketing, branding, and promotional initiatives to drive mall footfall, enhance brand positioning, and support tenant success. This leadership role is responsible for creating high-impact campaigns across digital, print, radio, outdoor, and on-ground platforms while ensuring alignment with business objectives.
Success in this role will be measured by sustained growth in customer traffic,
improved tenant sales performance, stronger tenant relationships, and the establishment of a premier lifestyle, retail, and entertainment destination in the Delhi-NCR region.
Key Responsibilities & Duties:
Strategic Marketing & Brand Management:
- Develop and implement an integrated marketing strategy to increase footfall, customer engagement, and brand awareness.
- Ensure all marketing initiatives align with the malls brand identity and positioning.
- Continuously innovate marketing approaches based on consumer behavior and retail trends.
Campaign Planning & Execution:
- Plan and execute 360-degree marketing campaigns across digital, print, radio, outdoor, and in-mall platforms.
- Oversee the conceptualization and execution of mall events, festivals, seasonal promotions, and brand activations.
- Enhance customer experience and dwell time through engaging on-ground activities.
Tenant & Stakeh
📌 Mall Marketing (Noida)
🏢 Mepa2z
📍 Noida