16 Aug
|
Chandigarh University
|
India
16 Aug
Chandigarh University
India
Organization: Chandigarh University
Department: Branding
Position: Market Research Analyst
Location: Mohali, Punjab
Experience: Minimum 2 Years
Role Summary
Chandigarh University is looking for a dynamic and analytical Research Analyst to support the Branding Department through market intelligence, competitive research, data analysis, and strategic insights. The role involves conducting in-depth research on higher education trends, university rankings, branding initiatives, and consumer behavior to strengthen the University's brand positioning.
Key Responsibilities
Conduct market, competitor, and industry research to support branding strategies.
Analyze higher education trends, student preferences, and market insights.
Prepare research reports, presentations, and actionable recommendations for leadership.
Track university rankings, brand perception, and competitor campaigns.
Collect and interpret data from surveys, digital platforms, and market studies.
Support branding, marketing, and admissions teams with research-based insights.
Monitor media coverage and industry developments.
Collaborate with internal stakeholders for strategic research projects.
Ensure timely delivery of accurate reports and presentations.
Eligibility
Master's degree in MBA (Marketing), Business Analytics, Economics, Statistics, Mass Communication, or related field.
Minimum 2 years of experience in research, market intelligence, branding, consulting, or analytics.
Experience in the Education, EdTech, Market Research, or Consulting industry will be preferred.
Required Skills
Solid research and analytical abilities.
Excellent report writing and presentation skills.
Proficiency in MS Excel, PowerPoint, and Google Sheets.
Knowledge of survey tools and data analysis.
Strong communication and stakeholder management skills.
Ability to interpret data and present actionable insights.
Preferred Candidates
Candidates with experience in higher education, university branding, market research firms, or con
📌 Market Research Analyst (India)
🏢 Chandigarh University
📍 India