16 Aug
|
Anamind
|
Bengaluru
Marketing Manager Anamind
About the role
Anamind builds a B2B SaaS product for demand forecasting, supply planning, and financial planning — sold into supply chain, planning, and finance teams. This is an early-stage, hands-on marketing hire: you'll own marketing execution end-to-end, working directly with the founders to turn a technically deep product into a story that a planning or supply chain leader actually cares about.
Because the product is technical and the buyer is sophisticated, this is a doer's role. We need someone who can go deep on the domain, write with credibility, run campaigns themselves, and help build a repeatable pipeline motion from close to zero. You won't have a team under you yet — you'll be the one shipping the work.
Experience level
4–5 years in B2B SaaS / product marketing. The ideal candidate has spent that time hands-on across content, demand gen, and product marketing at a startup or lean marketing team — not siloed inside one channel of a large org.
Prior exposure to a technical, data-heavy, or enterprise product (supply chain, analytics,
fintech, ERP-adjacent, or similar considered-purchase software) is a robust plus. If you haven't marketed exactly this category, you should be genuinely excited to get fluent in it fast.
Why this level: We want an operator who's past the "learning the basics" stage and can run independently — but who still wants to be hands-on keyboard, ship the work themselves, and grow with the company rather than manage from day one.
What you'll own
- Product marketing — Turn features into buyer-facing value. Own launches, one-pagers, demo narratives, and the pitch deck. Help sharpen how we position against spreadsheets, legacy planning tools, and ERP add-ons.
- Content & thought leadership — Produce credible content for planners and supply chain leaders: guides, blog posts, case studies, comparison assets. The audience is numerate and skeptical, so depth wins.
- Demand generation — Run the pipeline motio
📌 Marketing Manager (Bengaluru)
🏢 Anamind
📍 Bengaluru