Role:
Affiliate Marketing Manager

Locations:
Bangalore/Mumbai

About Paytm Money
:

Paytm Money is the wealth-tech arm of Paytm, enabling users to invest in mutual funds, equities, and derivatives seamlessly. Owned by One97 Communications, founded by Vijay Shekhar Sharma, the company is headquartered in Noida and backed by leading global investors.

Role Overview:

We are looking for an experienced Affiliate Marketing leader to build and scale the affiliate and partnerships growth channel for Paytm Money. This role will own the end-to-end affiliate charter across mutual funds, equities, and derivatives, driving high-quality user acquisition through publishers, partners, and performance networks. The ideal candidate will bring deep expertise in affiliate ecosystems—especially within broking, fintech, or wealth platforms—and will focus on scaling this channel efficiently with robust ROI and quality metrics.

Key Responsibilities

Affiliate Strategy & Channel Ownership: Own and drive the affiliate marketing strategy across all investment products.



Build a scalable affiliate engine leveraging networks, direct publishers, and strategic partnerships. Manage budgets, payouts, and ROI.

Partner Acquisition & Ecosystem Building: Onboard and manage affiliate partners including content platforms, fintech aggregators, influencers, and broker comparison platforms. Build strong publisher relationships and unlock new partnerships.

User Acquisition & Quality Control: Drive high-quality acquisition (demat accounts, SIPs, active traders) while monitoring traffic quality, conversion rates, and fraud. Ensure alignment with long-term LTV and retention.

Campaign Management & Optimization: Launch and optimize campaigns across partners. Improve creatives, messaging, and landing pages. Continuously refine commission structures and incentives.

Data & Performance Analytics: Track performance using attribution tools. Monitor CAC, conversion, activation, and ROI. Identify funnel gaps and op

📌 Affiliate Marketing Manager (Bengaluru)
🏢 Paytm Money
📍 Bengaluru