Senior Business Development Manager (Chromepet)

Senior Business Development Manager (Chromepet)

16 Aug
|
IM Diagnostics
|
Chromepet

16 Aug

IM Diagnostics

Chromepet

We Require a Senior Business Development Manager

Job Description

Good Communication Skill

Key Responsibilities:

1. Two GTM motions, one owner

First — Hospitals as the channel. You get us in front of the MD or Chairman,

we sign a partnership, and the hospital's discharge desk refers patients to

KarunaiCare as part of their aftercare.

Second — Both sides of our marketplace, direct. Demand side: outreach and

local activations that build family/patient demand independent of any

hospital relationship. Supply side: direct sourcing of caregivers — nurses,

physiotherapists, attendants — into our verified network.

Both motions build the same two-sided marketplace — hospitals bring us

patient volume in bulk, direct outreach builds demand and supply so we're

not dependent on any single hospital relationship. You'll be expected to run

all three fronts at once, not sequentially: hospital partnerships, family

demand, and caregiver supply.

2. What you'll own

B2B2C — hospital partnerships

● Build and maintain a live target list of T2 and T3 hospitals and clinic





chains across Chennai and Tamil Nadu — multi-speciality groups,

standalone nursing homes, and diagnostic-linked hospitals.

● Use your existing network to get direct appointments with Medical

Directors, Chairmen, CEOs, or hospital promoters — not front-desk or

procurement contacts.

● Set up and, where helpful, join pitch meetings alongside our founder

and clinical lead, positioning KarunaiCare's discharge-care partnership

model.

● Carry each relationship from first meeting through to a signed MOU —

following up, answering hospital-side questions, and coordinating

internal inputs needed to close.

B2C — direct demand and supply

● Identify and run direct-to-family outreach channels — local community

touchpoints, referral networks, on-ground activations — that don't

depend on a hospital introduction.

● Work with the team on nurture and conversion for family leads

generated outside the hospital c

📌 Senior Business Development Manager (Chromepet)
🏢 IM Diagnostics
📍 Chromepet

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