We are looking for a results-driven Digital Marketing Executive to join our team. The ideal candidate should have hands-on experience in planning, executing, and optimizing digital marketing campaigns with mandatory expertise in Google Ads and Meta Ads (Facebook & Instagram Ads). The candidate should be analytical, creative, and capable of driving quality leads and improving online brand visibility.
Key Responsibilities
- Plan, create, and manage Google Ads campaigns (Search, Display, Performance Max, and YouTube).
- Develop and optimize Meta Ads campaigns across Facebook and Instagram.
- Monitor campaign performance and optimize for ROI, CPC, CPA, CTR, and conversions.
- Conduct keyword research and competitor analysis.
- Create compelling ad copies and coordinate creative requirements with the design team.
- Track campaign performance using Google Analytics, Google Tag Manager, and Meta Business Suite.
- Generate weekly and monthly campaign performance reports.
- Manage lead generation campaigns and improve conversion rates.
- Stay updated with the latest digital marketing trends and platform updates.
- Collaborate with internal teams to support marketing objectives.
Mandatory Skills
- Hands-on experience with Google Ads.
- Hands-on experience with Meta Ads (Facebook & Instagram Ads).
- Strong understanding of campaign optimization and performance marketing.
- Experience with Google Analytics (GA4) and Google Tag Manager is preferred.
- Knowledge of SEO and basic content marketing.
- Robust analytical and reporting skills.
- Excellent communication and problem-solving abilities.
📌 Digital Marketing Executive (Chennai)
🏢 Cynosure Corporate Solutions
📍 Chennai
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