theName is building an AI-native social platform that helps people, communities, and businesses connect, discover opportunities, and make better decisions.

We're currently building our Alpha product and are looking for our first Brand & Growth Manager to help define how the world discovers, understands, and trusts theName.

Role Overview

This is not a social media management or ads execution role.

We're looking for a founding team member who will own brand, growth, and go-to-market strategy from the ground up.

You'll work directly with Founders to build scalable growth systems, experiment rapidly, and help shape the future of the product.

How This Role Works

You'll report directly to the Founders.

There is no predefined playbook—you'll be expected to:
- Identify opportunities and problems
- Develop and test solutions
- Execute growth experiments
- Measure outcomes and improve continuously

You'll collaborate closely with product, design, content, and engineering teams.

Key Responsibilities
- Build and evolve the brand, positioning, and messaging




- Plan and execute launch campaigns
- Drive user acquisition through organic, referral, community, creator, partnership, and paid channels
- Improve activation, retention, referrals, CAC, and growth loops
- Work with product teams on onboarding, go-to-market, and product launches
- Build and grow the early community of users, creators, businesses, and ambassadors
- Use analytics and experimentation to guide decisions and optimize growth

What We're Looking For

We're looking for someone who:
- Thinks like an owner
- Enjoys solving problems
- Is comfortable with ambiguity
- Understands consumer products, branding, and growth
- Can balance strategy with execution
- Learns quickly through experimentation
- Communicates clearly and collaborates effectively

Startup or consumer product experience is a plus but not essential.

Pay: ₹20,000.00 - ₹25,000.00 per month

Application Question(s):
- Along with your resume, please

📌 Brand & Growth Manager (Bengaluru)
🏢 TNAP Platforms
📍 Bengaluru