Company Description
BrineBliss Foods is a specialty food brand offering handcrafted pickles, murabbas, and chutneys made from family recipes passed down through three generations. The company focuses on authentic, homemade flavors, using traditional methods that preserve the heritage of its recipes. Products are created without preservatives, appealing to customers who value natural, clean-label foods. BrineBliss Foods aims to bring nostalgic, home-style taste to contemporary consumers while maintaining high standards of quality and consistency. Team members join a growing brand that values craftsmanship, integrity, and customer trust.

Role Description
This full-time remote role for a Digital Marketing Specialist focuses on building and growing the online presence of BrineBliss Foods. The specialist will plan and execute digital marketing campaigns across social media, email, and other online channels to increase brand awareness and drive sales. Day-to-day responsibilities include managing social media accounts, creating and scheduling content, monitoring online engagement,



and optimizing campaigns based on performance data. The role also involves using web analytics tools to track traffic, conversions, and audience behavior, and preparing reports to inform marketing strategy. Collaboration with product and content teams to ensure consistent brand messaging and support for promotions and launches is an important part of this position.

Qualifications
- Solid skills in Social Media Marketing and Online Marketing to plan, execute, and optimize campaigns across key platforms.
- Demonstrated experience in Digital Marketing strategy and execution, including campaign planning and performance tracking.
- Ability to use Web Analytics tools (e.g., Google Analytics or similar) to interpret data and drive data-informed decisions.
- Excellent Communication skills for clear, engaging messaging and effective collaboration with internal teams and external partners.
- Familiarity with

📌 Digital Marketing Specialist (India)
🏢 BrineBliss Foods
📍 India