Job Description - Strategic Alliance Manager

Position Details:
- Position Title : Strategic Alliance Manager
- Role Type : Individual Contributor
- Department/Sub Department : Sales/Strategic Alliances
- Reporting to : RSAM
- Location : Chandigarh
- Employment Type : Full Time

Main Duties Scope of the role

The Strategic Alliance Manager is responsible for driving hyperlocal brand visibility, institutional engagement, and student lead generation for StudyIn within their assigned territory. This role acts as a vital link between central marketing and local on-ground execution, ensuring campaigns translate effectively into branch-level growth and conversions. The ideal candidate is a high-energy, execution-focused qualified who excels at building relationships with schools, colleges, and coaching centers, whilst seamlessly managing community events and B2B partner engagement to boost student walk-ins and applications.

Key Responsibilities

1. Institutional Partnerships Relationship Management
- Strategic Outreach: Identify and build long-term relationships with schools,



colleges, coaching institutes, and language academies within target catchment areas to strengthen regional presence.
- Partnership Activation: Activate and nurture key institutional accounts through well-defined engagement plans and continuous follow-through.
- Account Planning: Maintain a structured pipeline of institutional partners, mapping their academic calendars to ensure timely and relevant engagement activities.
2. Local Demand Lead Generation
- Outreach Initiatives: Plan, coordinate, and execute a range of student outreach initiatives, including seminars, workshops, and webinars within partner institutions.
- Event Management: Organise and drive student participation for branch-level events, in-house education fairs, and university delegate visits.
- Activity Calendar: Calendarize the local city-level activities and monthly outreach schedules to ensure consistent market presence and effi

📌 Manager - Strategic Alliances (Chandigarh)
🏢 SI-UK
📍 Chandigarh