Company Description

Social Adda is a creator-first influencer marketing agency helping brands build visibility, engagement and growth through creators and social media.

We work across beauty, lifestyle, gaming, technology, education, finance, entertainment and regional markets, managing campaigns from creator discovery and strategy to content planning, execution and performance tracking.

We believe great social media is not just about posting consistently — it is about understanding audiences, creating relevant content, following trends and building conversations that people want to engage with.

Role Description

We are looking for a Social Media Marketing Intern who understands social media beyond simply uploading posts.

This is a full-time, remote role where you will work closely with the Social Adda team to manage and grow social media accounts, support content planning and contribute to influencer and digital marketing campaigns for brands.

You will be involved in the day-to-day management of social platforms, including Instagram, YouTube, LinkedIn, Facebook and X, with a strong focus on Instagram and short-form content.

Key Responsibilities

- Plan and maintain weekly and monthly social media content calendars.
- Schedule and publish posts, Reels, Stories and other social content according to the content calendar.
- Ensure content is posted at the right time and follows the brand's tone, visual identity and communication guidelines.
- Write engaging captions, hooks, CTAs and social media copy.
- Research trending content, sounds, formats,



hashtags and conversations relevant to different brands.
- Identify opportunities to create trend-based and reactive content.
- Coordinate with designers, editors, creators and internal teams to ensure content is delivered on time.
- Manage day-to-day social media activities and ensure there are no gaps in the posting schedule.
- Monitor comments, DMs, mentions and audience interactions and help maintain an active brand presence.
- Track basic social media metrics such as reach, impressions, views, engagement, followers and watch time.
- Prepare weekly/monthly social media performance reports and highlight key insights.
- Research competitors and identify content strategies that can improve brand performance.
- Assist with influencer campaign planning, creator research and campaign coordination when required.
- Stay updated with emerging social media trends, platform updates and creator formats.
- Contribute creative ideas for improving brand pages and increasing engagement.

What We're Looking For

- Strong understanding of Instagram, YouTube, LinkedIn and other major social platforms.
- Good understanding of how social media algorithms, trends and content formats work.




- Ability to create and manage content calendars and posting schedules.
- Strong writing skills with the ability to write engaging captions and social copy.
- Positive understanding of Reels, Stories, Shorts and other short-form content formats.
- Strong sense of what's trending and what works on social media.
- Basic understanding of social media analytics and performance metrics.
- Good communication and coordination skills.
- Strong attention to detail and ability to meet deadlines.
- Creative mindset with the ability to generate new content ideas.
- Ability to work independently in a remote environment.
- Prior experience managing a personal, college, creator or brand social media page is a plus.

Good to Have

- Experience with social media scheduling/management tools.
- Basic knowledge of Canva or similar design tools.
- Basic understanding of video editing and short-form content.
- Experience managing Instagram or YouTube pages.
- Familiarity with influencer marketing and creator ecosystems.
- Experience creating content calendars or social media reports.

Who Will Be a Great Fit?

Someone who spends time on social media and genuinely understands why certain content works.

You don't need to be an expert — but you should be curious about trends, comfortable managing social platforms, creative with content ideas and willing to learn quickly.

If you can look at a brand's Instagram page and immediately think "I know what we can do better here", we'd love to hear from you.

📌 Social Media Marketing Intern (India)
🏢 Social ADDA
📍 India