About RenB Digital

RenB Digital is a Pune-based, full-service design, branding and digital marketing agency. Over the past eight years we have served 100-plus SME clients across India, the USA and Canada, the Middle East and Spain, delivering UI/UX and branding, web and app development, digital marketing, SEO, and emerging AI/ML, AR/VR and DevOps solutions. We combine robust creative quality with end-to-end execution and lasting client relationships.

Role Summary

We are looking for a hands-on SEO Specialist to own search engine optimisation across a portfolio of client accounts. You will be responsible for the full SEO lifecycle, technical, on-page, off-page and analytics, improving organic visibility, rankings and traffic for clients across multiple industries and geographies. This is a delivery-focused role suited to someone who can manage several clients in parallel and is fluent in using AI tools to work faster and smarter.

Key Responsibilities

Technical SEO

- Conduct comprehensive site audits and resolve crawlability, indexation and site-architecture issues.
- Optimise site speed and Core Web Vitals; address mobile usability and rendering issues.
- Implement and maintain structured data / schema markup, XML sitemaps, robots.txt and canonical tags.
- Identify and fix broken links, redirect chains, duplicate content and other technical errors.

On-Page SEO

- Perform keyword research and map target keywords to pages and content opportunities.
- Optimise meta titles, descriptions, headings, URL structures and internal linking.
- Provide SEO-driven content recommendations and briefs; optimise existing content.

Off-Page SEO

- Plan and execute link-building and outreach strategies to earn high-quality backlinks.
- Conduct backlink analysis, monitor link profiles and manage disavows where required.
- Manage local SEO, Google Business Profile optimisation and citation building.

Analytics & Reporting





- Track and report performance using Google Analytics 4, Google Search Console and rank-tracking tools.
- Produce clear monthly client reports linking SEO activity to rankings, traffic and conversions.
- Monitor algorithm updates and adjust strategy proactively.

Mandatory: AI Tools Proficiency

Practical, hands-on use of AI tools to improve SEO output and efficiency is a mandatory requirement for this role. The candidate must be comfortable using:

- AI content and on-page optimisation tools — Surfer SEO, Clearscope, Frase or MarketMuse.
- The AI features built into Semrush and / or Ahrefs.
- General AI assistants — ChatGPT and / or Claude — for keyword research, content briefs, outreach drafting and reporting.

We expect the SEO Specialist to integrate AI responsibly into daily workflows — using it to accelerate research, analysis and content while maintaining accuracy and quality.

Required Skills & Qualifications

- Minimum 2 years of hands-on SEO experience.
- Proven proficiency with Semrush or Ahrefs, Google Analytics 4, Google Search Console and Screaming Frog (or equivalent).
- Solid understanding of technical, on-page and off-page SEO and current Google ranking factors.
- Familiarity with WordPress and other common CMS platforms.
- Strong analytical skills and comfort working with data in Excel / Google Sheets.
- Good written and verbal English communication.
- Bachelor’s degree (marketing, IT or a related field preferred).

Preferred (Strong Advantage)

- Experience at a digital agency, or as a freelancer, managing SEO for multiple clients simultaneously.
- Experience with international markets (USA / Canada, UAE, Europe).
- E-commerce SEO and / or local SEO experience.
- Relevant certifications (Google, Semrush, HubSpot or similar).

What We Offer

- Exposure to a diverse, global client base across multiple industries.
- A collaborative, creative and growth-oriented work environment.
- The opportunity to work with modern, AI-enabled workflows.

📌 Search Engine Optimization Specialist (Pune)
🏢 RenB Digital
📍 Pune