Company Description Bytescare is building the future of brand protection by replacing slow, manual processes with intelligent automation that works at scale. The company safeguards brands end-to-end by monitoring, detecting, and eliminating threats across digital platforms, powered by its proprietary Tri-Layer Verification Engine to ensure accurate detection with zero false takedowns. Bytescare goes beyond basic takedowns by conducting OSINT investigations to identify infringers and remove their visibility.

Its core solutions span brand protection, digital piracy, identity theft, reputation management, and counterfeit protection. With over 200 global brands protected and more than 10 million piracy links removed, Bytescare provides robust security for digital assets.

Role Description The Performance Marketer will be responsible for planning, executing, and optimizing data-driven campaigns across digital channels to drive customer acquisition, engagement, and revenue growth. Day-to-day tasks include setting up and managing paid campaigns (such as search, social, and display), tracking performance metrics, analyzing campaign data, and implementing A/B tests to improve ROI. The role involves collaborating with content, product, and sales teams to align messaging, landing pages, and funnels to campaign objectives and ensure consistent brand representation.

The Performance





Marketer will also manage budgets, forecast results, and prepare regular performance reports and insights for stakeholders. This is a full-time, on-site role based in Gurugram.

Qualifications

- Strong skills in performance marketing across channels such as paid search, paid social, display, and remarketing, with a focus on measurable growth.
- Proficiency in analytics and optimization tools (e.g., Google Analytics, advertising platforms, A/B testing tools) and the ability to interpret data to make informed decisions.
- Experience with campaign strategy, funnel optimization, and conversion rate optimization, including landing page testing and audience segmentation.
- Solid understanding of digital marketing fundamentals, including tracking, attribution, bidding strategies, and budget management.
- Effective communication and collaboration skills, with the ability to work closely with cross-functional teams in a fast-paced workplace.
- Bachelor’s degree in Marketing, Business, Analytics, or a related field, or equivalent practical experience.
- Prior experience in B2B or SaaS marketing, particularly in cybersecurity, brand protection, or related domains, is a plus.
- Comfort with on-site work in Gurugram and readiness to adapt to evolving tools, platforms, and industry best practices.

📌 Performance Marketer (Gurugram)
🏢 Bytescare
📍 Gurugram