This role is responsible for the technical execution layer that powers the company's AI-driven social media and campaign management. The Specialist connects, configures, and maintains the AI agent(s) and automation workflows used for content publishing, campaign execution, and performance reporting, working under the direction of the Digital Marketing Manager. This is not a strategy or content-creation role - it is a technical enablement role that keeps the AI-powered marketing engine running smoothly.

Key Responsibilities

- Set up and maintain integrations between the AI agent and social/ad platform APIs (Meta Graph API, Instagram, LinkedIn, Google Ads, etc.).
- Build automation pipelines (content generation, formatting, scheduling, and reporting) using no-code/low-code tools such as Zapier, Make, or n8n.
- Translate briefs and instructions from the Digital Marketing Manager into working prompts, configurations, and automation logic for the AI agent.
- Manage multiple AI tools/agents where applicable, ensuring they work together without conflicts or duplicate actions.
- Pull performance data programmatically from social and ad platforms; build and maintain dashboards/reports for the marketing team.
- Monitor all automations and integrations daily; troubleshoot and resolve failures (expired tokens, broken workflows, API changes) promptly.
- Write basic scripts (Python/JavaScript) for edge cases that no-code tools cannot handle.




- Maintain documentation of all workflows, integrations, and configurations for continuity and handover.
- Flag technical limitations or risks (rate limits, platform policy changes, data issues) to the Digital Marketing Manager proactively.

Required Skills & Experience

- Hands-on experience with Zapier, Make (Integromat), or n8n - built and deployed real automation workflows.
- Working knowledge of REST APIs, authentication (API keys/OAuth), and reading API documentation (Meta, Instagram, LinkedIn, Google Ads APIs).
- Experience working with AI/LLM tools programmatically (e.g., Claude or ChatGPT APIs, prompt design) - not just using a chat interface.
- Basic proficiency in Python or JavaScript for custom scripting/glue code.
- Comfortable with data tools - Google Sheets/Data Studio, Airtable, or similar for reporting and dashboards.
- Strong troubleshooting and debugging mindset; able to work independently when integrations break.
- Basic understanding of digital marketing/social media concepts (enough to work effectively with the Marketing Manager) - deep marketing expertise is not required.
- 1-3 years of relevant experience in marketing ops, automation, RevOps, or a related technical-marketing hybrid role (freelance/project experience acceptable).

Candidates with a robust interest encouraged to apply. Pay: Up to ₹50,000.00 per month

Work Location: In person

📌 Marketing Automation Specialist (Kalamassery)
🏢 AC Milan Academy Kerala
📍 Kalamassery