- Positive knowledge of Email marketing and Marketing terminologies.
- Good understanding of Adobe Campaign V7 and above.
- Good understanding of Adobe Journey Optimizer and Adobe Experience Platform.
- Good understanding of data segmentation and audience criteria identification
- Exposure to Java script will be a big plus
- Knowledge of HTML(Code edit, tag understanding and Rendering checks etc) is required.
- Exposure to work front and similar project management systems for communication
- Exposure to Email rendering checks like Litmus, Email on Acid for thorough email render checks