- Develop and implement marketing strategies for colour Masterbatch products.
- Identify market trends, customer needs, and current opportunities in plastics
& polymer industries.
- Work closely with R&D; and production teams to develop customized colour solutions..
- Support sales teams with technical knowledge to convert leads into customers
- Help sales Team to achieve their budget.
- Developing new customers as well as Restart lost customers if any
- Develop OEM Business & Conduct product presentations, technical workshops, and customer training.
- Provide on-site and remote technical support for product trials and troubleshooting.
- Assist customers in colour matching, pigment selection, and processing optimization.
- Develop customer-centric solutions based on processing requirements and end-use applications.
- Collaborate with R&D; to develop innovative colour Masterbatches that meet industry demands.
- Benchmark products against competitors and suggest improvements for market differentiation.
- Work on regulatory compliance (REACH, RoHS, FDA, etc.) and sustainability initiatives.
Travelling: Ready to travel PAN INDIA extensively. Key areas to Focus – South,