T7E Aftermarket Connect | Sales Training Manager – Automotive Lubricants| North India
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About T7E Aftermarket Connect
T7E Aftermarket Connect Pvt Ltd is a fast-growing Trade Ecosystem Growth Partner that helps brands build stronger relationships with their channel partners through loyalty programs, field service operations, training platforms, and engagement solutions. We work with leading companies across automotive and allied industries to drive measurable business outcomes through technology, data, and on-ground execution.
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Job Summary
We are looking for an experienced Sales Trainer with prior experience in sales & Auto Lubricants to conduct sales, product, and technical training to field sales team. The role will focus on training field Sales team (Field sales team working on secondary sales & demand generation in the auto aftermarket) to enhance product knowledge, sales capabilities, and drive field performance.
Key Responsibilities
- Identify training gaps and prepare training calendars and plans aligned with business requirements.
- Conduct sales training on prospecting, customer engagement, negotiation, territory management, retailer/mechanic engagement, and sales execution.
- Deliver training on automotive lubricants, other auto aftermarket parts and components, product applications, specifications, advantages, USPs, and competitor products.
- Conduct field visits, on-the-job training, sales observations, coaching, and performance improvement sessions.
- Develop presentations, product modules, technical manuals,
videos, quizzes, case studies, role plays, SOPs, and other training materials.
- Conduct engaging classroom, virtual, field, and practical training sessions for sales teams and channel partners.
- Conduct assessments, evaluations, and certification programs to measure and improve participant knowledge and skills.
- Monitor training outcomes through feedback, assessments, field observations, and performance improvement reports.
- Manage and develop a network of technical and sales trainers and ensure consistent training quality across locations.
- Use LMS, AI tools, digital content, videos, and other technology-enabled learning methods to improve training effectiveness.
- Coordinate with clients, brand teams, sales teams, and trainers to ensure successful training execution.
Key Skills & Competencies
- Strong knowledge of the automotive lubricant industry/auto aftermarket parts and components industry
- Experience in Field sales, and training within the lubricant/automotive aftermarket sector.
- Strong product, technical, and sales training skills.
- Excellent presentation, communication, and facilitation skills.
- Experience in content development, assessments, and certification.
- Strong field coaching and mentoring abilities.
- Ability to explain technical concepts in a simple and practical manner.
- Good knowledge of MS PowerPoint, Excel, LMS, and digital training tools.
- Knowledge of regional languages will be an advantage.
- Willingness to travel when necessary across India.
Preferred Background
- 5–8+ years of experience in sales, training, or capability development.
- Experience in the automotive lubricant industry is preferred/mandatory.
- Hands-on experience in lubricant sales and marketing.
- Prior experience as sales officer, ASM, Trainer, Sales Trainer, Technical Trainer, Product Trainer, or Training Manager.
- Experience in classroom, field, product, technical, and sales training.
Key Performance Indicators (KPIs)
- Training completion and coverage.
- Improvement in training assessment scores.
- Certification and participation rate.
- Training quality and participant feedback.
- Field coaching and OJT effectiveness.
- Improvement in product knowledge and sales skills.
- Timely development and delivery of training content.
- Trainer and stakeholder performance.
- Overall training effectiveness and business impact.
Why Join T7E?
- Work with leading auto aftermarket and lubricant brands.
- Deliver impactful sales, product, and technical training programs.
- Opportunity to grow in training and capability development.
- Be part of a fast-growing, founder-driven organization transforming India's automotive aftermarket
📌 Field Sales Trainer (New Delhi)
🏢 T7E Aftermarket Connect
📍 New Delhi