We are a seed-funded startup using state-of-the-art AI to reimagine how businesses access credit and risk intelligence. Our team includes ML and engineering talent from top-tier US tech companies, the product is live with early customers, and we’re building quick. With our product already in the market, first clients onboarded, and sufficient runway secured, we are passionate about using AI to enhance access to credit information for businesses.

We are looking for a Demand Generation Associate to help build and execute Credhive's growth engine.

You will work closely with the founder, sales team, and product/engineering teams across SEO, content, email campaigns, outbound enablement, events, landing pages, and marketing analytics.

This is a hands-on role for someone early in their career who wants to learn how a B2B SaaS company generates pipeline from the ground up.

Key Responsibilities

- SEO - Conduct keyword research around credit assessment, business information, due diligence, risk intelligence, compliance, company research, and related B2B searches
- Help create and optimize landing pages, solution pages, comparison pages, and blog content. Identify new organic growth opportunities, including long-tail and programmatic SEO opportunities
- Content & Email: Research and draft blogs, reports, guides, industry insights, LinkedIn posts, newsletters, and customer-facing content. Turn Credhive's proprietary data and insights into content relevant to finance, credit, risk, compliance, and BFSI audiences
- Demand Generation and Campaigns: Help execute campaigns designed to generate leads, product signups, demo requests,



and sales conversations. Build landing pages and lead magnets such as reports, checklists, industry analyses, and whitepapers. Assist with email campaigns and nurture sequences for website visitors, leads, and existing databases
- Sales & ABM Support: Work closely with the sales team to support outbound campaigns targeting BFSI, NBFCs, fintechs, corporates, insurers, and other enterprise buyers. Help build targeted account lists and segment prospects for campaigns. Develop case studies, one-pagers, comparison sheets, and other materials that help sales close deals
- Events: Research relevant BFSI, fintech, credit, risk, compliance, CFO, and CXO events. Help evaluate conferences based on target audience, potential customers, cost, and expected ROI

Qualifications

- Experience: 0–3 years of experience in marketing, growth, demand generation, content, SEO, or a related role
- Fresh graduates with strong internships, projects, or demonstrable growth/marketing work are welcome
- Hands-on with Ahrefs/Semrush,Google Analytics, Google Search Console, GA4, and email marketing platforms, you run things yourself, not brief an agency
- High ownership and bias toward execution — you enjoy actually building campaigns rather than only discussing strategy
- Bonus: exposure to BFSI, fintech, credit/risk, or compliance audiences; programmatic SEO experience

What We Offer

- 0→1 exposure: help build Credhive's marketing engine at an early stage
- Significant responsibility from day one
- Opportunity to learn across SEO, content, demand generation, ABM, product marketing, analytics, and enterprise sales

📌 Demand Generation Associate (Delhi)
🏢 CredHive
📍 Delhi