18 Aug
|
ARLAK BIOTECH
|
Chandigarh
18 Aug
ARLAK BIOTECH
Chandigarh
Arlak Biotech is looking for a agile Brand & Growth Manager to lead the next phase of growth for JC Best Pain Oil, our Ayurvedic pain-relief brand.
We are looking for someone who can think beyond traditional pharmaceutical marketing and build a strong consumer healthcare / OTC brand through a combination of branding, retail activation, digital marketing, distribution support, and measurable consumer demand.
Key Responsibilities
Develop and execute the annual brand and marketing strategy for JC Best
Strengthen brand positioning, communication, and consumer proposition
Plan ATL, BTL, digital, influencer, retail, and trade marketing initiatives
Work closely with distributors and sales teams to improve secondary sales and consumer offtake
Manage digital campaigns, agencies, marketplaces, and social media
Track marketing ROI, CAC, ROAS, repeat purchase, and campaign performance
Conduct competitor analysis and identify new growth opportunities
Manage marketing budgets with strong commercial discipline
Build a 90-day, 6-month, and 12-month growth roadmap for the brand
Ideal Candidate
5–10 years of experience in Brand Management / Marketing / Growth
Experience in OTC, Ayurveda, Consumer Healthcare, FMCG, Wellness, Personal Care, or D2C preferred
Strong understanding of offline retail as well as digital marketing
Demonstrated experience in building or scaling consumer brands
Comfortable working with numbers, budgets, agencies, and sales teams
- Strong ownership mindset and execution capability
Location: Chandigarh / Tricity preferred
Company: Arlak Biotech
Brand: JC Best Pain Oil
Candidates who have worked on Ayurvedic OTC, pain relief, balm/oil, wellness, consumer healthcare, or FMCG brands will be preferred.
Interested candidates can apply with their updated CV along with details of the brands they have handled, current CTC, expected CTC, and notice period.
Subject: Application – Brand & Growth Manager, JC Best
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📌 Brand and Growth Manager (Chandigarh)
🏢 ARLAK BIOTECH
📍 Chandigarh