Company Description Aadhar Housing Finance Ltd. is one of India’s largest housing finance companies, focused on meeting the home financing needs of low-income communities. Since 2010, the organization has supported over 250,000 customers through a network of more than 500 branches across 20 states and union territories, managing assets of over INR 21,000 crore. With a successful stock market debut in 2024 and a pan-India presence, Aadhar has built a solid reputation for trust, transparency, and empathetic customer service.

The company specializes in serving individuals and families with monthly incomes starting at INR 5,000, including many rural and blue-collar workers, making homeownership accessible to underserved segments. Guided by the belief that “Ghar Banega Toh Desh Banega,” Aadhar aims to foster financial inclusion and stability by providing secure housing solutions.

Role Description The Branch Sales Manager is a full-time, on-site role based at the Loni branch. This role is responsible for leading branch sales activities, including driving home loan acquisitions, managing a sales team, and achieving monthly and annual business targets.

The Branch Sales

Manager will oversee lead generation, customer outreach, and relationship building with local partners and intermediaries, ensuring a steady pipeline of qualified prospects. Daily responsibilities include monitoring sales performance, guiding team members, ensuring compliance with company policies and regulatory norms, and delivering high-quality,



customer-centric service. The role also involves coordinating with credit and operations teams, supporting branch-level marketing initiatives, and providing regular reporting and analysis to regional leadership.

Qualifications

- Strong sales and business development capabilities, including experience in retail finance, housing loans, or related financial services.
- Proven people management skills, with the ability to lead, motivate, and develop a branch sales team to meet defined targets.
- Customer relationship and service orientation, with a focus on trust-building, clear communication, and handling diverse income segments.
- Operational and compliance awareness, including familiarity with basic credit processes, documentation, and regulatory requirements in housing finance.
- Analytical and reporting skills to track branch performance, interpret data, and recommend practical actions to improve outcomes.
- Bachelor’s degree in Business, Finance, Commerce, or a related field; an MBA or relevant postgraduate qualification is an advantage.
- Prior experience in a branch-based sales leadership role, preferably within NBFCs, housing finance companies, or banks.
- Comfort working in local markets, with knowledge of regional language and culture; willingness to conduct field visits as needed.
- High level of integrity, accountability, and alignment with Aadhar’s mission to serve low-income and underserved customers.

📌 Branch Sales Manager (Loni)
🏢 Aadhar Housing Finance
📍 Loni