19 Aug
|
VedaOils
|
Maharashtra
19 Aug
VedaOils
Maharashtra
We are looking for a highly strategic, data-drivenAmazon Copywriter & SEO Specialistto own the organic visibility and conversion rates of our Amazon catalog. You will not just write creative product descriptions; you will use advanced reverse-ASIN keyword research to build search-optimized titles, bullet points, backend search terms, and A+ Content copy. The ideal candidate knows how to weave high-volume search phrases into natural, persuasive sales copy that satisfies both Amazon’s search algorithm and human buyers.Key ResponsibilitiesKeyword Research & Search OptimizationConduct deep-dive keyword research and competitive reverse-ASIN lookups using tools like Helium 10 or Jungle Scout.Identify high-volume, highly relevant root keywords, long-tail variations, and Spanish/misspelled search terms.Build and maintain a structuredMaster Keyword Bankfor every product line before drafting listing copy.Optimize backend fields strategically, includingSearch Terms(strictly respecting the 250-byte limit), Target Audience, and Subject Matter.High-Converting E-Commerce CopywritingCraft compelling, perks-driven Amazon Product Titles, Bullet Points, and Descriptions that handle customer objections before they happen.Write engaging, structurally sound scripts forA+ Content (EBC)and Amazon Brand Store modules to drive cross-selling.Ensure all written content adheres strictly to Amazon’s Style Guides and Terms of Service (avoiding restricted medical,
earnings, or subjective claims).Growth, Auditing & IterationRegularly audit existing listings to identify keyword gaps and update copy to capture trending search volume.RunA/B tests (Manage Your Experiments)on product titles and main bullet points to continuously improve conversion rates (Unit Session Percentage).Analyze listing traffic patterns alongside the team to diagnose drops in organic keyword rankings.Required Skills & QualificationsExperience:2+ years of dedicated copywriting experience specifically forAmazon FBA(agency or in-house brand experience preferred).Tool Proficiency:Advanced mastery ofHelium 10 (Cerebro, Magnet, Frankenstein, Scribbles)orJungle Scout .Data-Driven Copy:Ability to prove how your past copywriting directly increased organic ranking or conversion rates.Amazon Compliance:Nuanced understanding of Amazon's strict compliance laws regarding claims (e.G., pesticide claims, FDA/medical claims).Mobile-First Mindset:Ability to format copy cleanly so it reads flawlessly on the Amazon mobile app.Key Performance Indicators (KPIs) for This RoleConversion Rate (Unit Session Percentage):Increasing the percentage of page visitors who buy.Organic Keyword Rankings:Moving target high-volume phrases into Top 10 organic positions.A/B Test Success Rate:Delivering measurable lifts via Amazon’s "Manage Your Experiments" tool.
📌 Amazon Copywriter & Seo Specialist (Maharashtra)
🏢 VedaOils
📍 Maharashtra