About the Role
We are looking for a dynamic and result-oriented Category Manager – MBO Sales to drive business growth through Multi-Brand Outlets (MBOs).
The candidate will be responsible for developing new MBO business, managing existing retail accounts, expanding market presence, achieving sales targets and building strong relationships with retailers and distributors.
The ideal candidate should have good knowledge of the men's apparel/garment market and a strong understanding of MBO sales and retail distribution.
Key Responsibilities
1. MBO Business Development
- Identify and develop new Multi-Brand Outlets (MBOs) across assigned markets.
- Acquire new retailers and expand the company's MBO customer base.
- Visit potential outlets and present product collections, pricing and business opportunities.
- Develop a strong pipeline of prospective MBO customers.
- Convert prospects into regular business accounts.
2. Sales & Target Achievement
- Achieve monthly, quarterly and annual sales targets.
- Drive primary and secondary sales through MBO channels.
- Develop territory-wise sales plans and execute them effectively.
- Monitor sales performance and take corrective action where required.
- Identify opportunities to increase sales from existing MBO customers.
3. Retailer Relationship Management
- Build and maintain strong relationships with MBO owners and purchase teams.
- Understand retailer requirements, product preferences and market trends.
- Ensure regular visits and follow-ups with key customers.
- Develop long-term business relationships and improve customer retention.
- Handle customer queries and commercial negotiations professionally.
4. Market Development
- Identify new markets, retail clusters and potential MBO locations.
- Conduct regular market visits and competitor analysis.
- Monitor competitor products, pricing, schemes and market activities.
- Provide market feedback to the Sales Head and management.
- Support expansion into new territories.
5. Order & Collection Management
- Generate orders from MBO customers and ensure timely order processing.
- Follow up on pending orders, deliveries and customer requirements.
- Coordinate with internal teams for stock availability and order fulfilment.
- Monitor outstanding payments and coordinate with customers for timely collections.
- Ensure healthy business and payment discipline across the assigned customer base.
6. Internal Coordination
- Coordinate with Sales, Warehouse, Operations, Merchandising and Accounts teams.
- Ensure timely availability and delivery of products.
- Communicate market requirements and customer feedback to the management.
- Support product planning based on market demand.
7. Sales Reporting
- Maintain accurate records of customer visits, leads, orders and collections.
- Submit regular sales and market reports to the Sales Head.
- Track territory-wise and customer-wise sales performance.
- Maintain an updated customer database and sales pipeline.
Qualification
- Bachelor's Degree in any discipline is required.
- A degree in BBA, B.Com, Business Management, Marketing or Sales will be preferred.
- MBA/PGDM in Marketing or Sales will be an added advantage.
- 3–5 years of relevant experience in MBO Sales, Retail Sales, Channel Sales, Distribution Sales or Apparel Sales.
- Candidates with experience in the men's apparel/garment industry will be preferred.
Required Skills
- Strong knowledge of MBO and retail sales.
- Good understanding of the apparel and fashion retail market.
- Strong retailer and distributor network will be an advantage.
- Excellent communication and negotiation skills.
- Solid business development and customer acquisition skills.
- Target-oriented and result-driven approach.
- Good market knowledge and analytical ability.
- Ability to independently handle market visits and customer meetings.
- Good knowledge of MS Excel and sales reporting.
- Willingness to travel extensively for market development.
Interested candidates can share their updated CV on WhatsApp.
Send CV:
[email protected]
HR: +91-XXXXXXXXXX
Pay: ₹550,000.00 - ₹700,000.00 per year
Work Location: In person
📌 Category manager -MBO Sales (India)
🏢 Heeraji Fashion
📍 India