Amazon Advertising Specialist

Job Summary

We are looking for a performance-driven Amazon Advertising Specialist to manage, optimize, and scale advertising campaigns on Amazon. The candidate will be responsible for improving campaign performance, increasing product visibility and sales, managing advertising budgets, and delivering measurable ROI for brands and sellers.

Key Responsibilities

Plan, create, launch, and manage Amazon advertising campaigns.

Manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.

Conduct keyword research and identify high-performing search terms and product targets.

Monitor campaign performance, budgets, bids, impressions, clicks, conversions, and sales.

Optimize campaigns to improve ACoS, ROAS, CTR, CVR, CPC, and overall profitability.

Perform search-term and keyword analysis and add negative keywords where required.

Develop campaign strategies based on product objectives, category trends, competition, and customer behavior.

Manage daily and monthly advertising budgets and ensure efficient utilization.

Analyze advertising reports and prepare regular performance dashboards/reports.

Identify underperforming campaigns and implement corrective actions.

Conduct competitor and market research.

Coordinate with content, design, e-commerce, sales, and brand teams to improve product performance.

Recommend improvements to product listings, pricing, promotions, and merchandising based on advertising data.

Monitor Amazon marketplace trends, policy changes, and advertising-product updates.

Support new product launches through Amazon advertising campaigns.

Develop strategies for increasing sales, market share,



product visibility, and organic ranking.

Present campaign performance, insights, and recommendations to clients or management.

Required Skills

Strong understanding of Amazon Ads / Amazon PPC.

Knowledge of Sponsored Products, Sponsored Brands, and Sponsored Display.

Strong analytical and numerical skills.

Experience with keyword research and campaign optimization.

Positive understanding of e-commerce and marketplace marketing.

Strong Excel/Google Sheets skills.

Ability to analyze advertising reports and derive actionable insights.

Excellent communication and presentation skills.

Ability to manage multiple brands/products and advertising budgets.

Key Performance Metrics

ACoS – Advertising Cost of Sales

ROAS – Return on Ad Spend

CTR – Click-through Rate

CVR – Conversion Rate

CPC – Cost per Click

Impressions and Clicks

Advertising-attributed sales

Total sales growth

Organic ranking/visibility

Advertising budget utilization

Education & Experience

Bachelor's degree in Marketing, Business, E-commerce, Advertising, or a related field.

1–4 years of experience in Amazon PPC, marketplace advertising, digital marketing, or e-commerce.

Hands-on experience managing Amazon Ads campaigns is preferred.

Experience working with Amazon Seller Central or Vendor Central is an advantage.

Preferred Experience

Amazon PPC / Amazon Ads

E-commerce marketplace management

Performance marketing

Google Ads / Meta Ads

Keyword research tools

Amazon Seller Central

Amazon DSP or display advertising

Excel/Google Sheets and data-analysis tools

Skills:- Amazon ads, Amazon, meta ads and google ads

📌 Amazon Advertising executive (Mumbai)
🏢 Champ Global Staffing
📍 Mumbai