Job Description Principal Accountabilities -
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nSocial Media Marketing
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- Manage social media brand pages and ensure high level of engagement on digital brand propertiesn
- Plan, ideate, create and execute social media calendars and postsn
- Conceptualize and work with agencies to create brand content and digital collateraln
- Write ad copies, and social media copies for the media campaigns and SMM platformsn
- Research industry-related topics and pitch for current blog ideas. Create, conceptualize and proofread blog content for relevant topicsn
- Script writing for AVs and documentaries and forming Long-term content strategy and marketing ideasn
- Ability to adhere to the brand voice, research, and identify target audience preferences and trendsn
- Write marketing copy to promote our products/servicesn

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nWebsite Management & SEO
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- Create and curate blogs for various sites and align with SEO requirements by digital marketing teams.n
- Work with agencies regularly to maintain SEO and SEM practices.n




- Ensure that all communication collaterals (within and outside the team) follow brand standards and guidelines.n

nSoftware and hardware skills
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- Basic knowledge of Premier Pro, Adobe audition, Adobe suite for video and audio editingn
- Basic knowledge of Photography and Videography for online content creationn

nOnline Reputation Management (ORM)
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- Observe and manage online reputation on all social media platforms and work with agencies for suitable responsesn
- Proactive response ready mechanism built in for crisis communication.n

nMultimedia creation
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- Video and photo editing skills will be a plusn
- Develop presentations, reports, films, AVs and video concepts for various projects, and internal reviewsn

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nCandidate Specifications -
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- The ideal candidate should be well versed in writing Hindi copies for social, campaigns, blogs and other platforms as well, while being good at the English coun

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