Job DescriptionAs a Senior Executive – ATL/BTL Marketing, you will support the execution of offline marketing campaigns, centre branding, launches, and promotional activities across BHIVE centres. Working closely with the Lead – Offline Promotions, you will coordinate with vendors and internal teams to ensure timely, high-quality execution while maintaining brand standards.
nKey Responsibilities:
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- Execute ATL/BTL campaigns, centre branding, launches, and offline marketing initiatives.n
- Coordinate with vendors and internal teams for seamless campaign execution.n
- Manage branding collaterals, centre audits, and quality checks.n
- Support outdoor branding, AdOnMo campaigns, print, and promotional activities.n
- Maintain campaign trackers, vendor documentation, and execution reports.n
- Conduct site visits to monitor branding quality and campaign implementation.n
- Ensure adherence to brand guidelines, SOPs, and execution timelines.n





nRequirements:
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- Bachelor's degree in Marketing, Business Administration, or a related field.n
- 4–5 years of experience in ATL/BTL marketing, branding, events, or campaign execution.n
- Solid coordination, vendor management, and organizational skills.n
- Proficiency in Microsoft Excel, PowerPoint, and Google Workspace.n
- Willingness to travel across centres for campaign execution.n

nWhat You'll Gain:
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- Hands-on experience in executing ATL/BTL campaigns and branding projects.n
- Exposure to large-scale marketing initiatives and centre launches.n
- Opportunity to work closely with cross-functional teams in a fast-paced environment.n
- A collaborative workplace with ownership and continuous learning opportunities.n

📌 Senior Executive (Bengaluru)
🏢 BHIVE Workspace
📍 Bengaluru