We’re looking for a Social Media Executive who understands that social media is more than posting pretty creatives.
You should be comfortable with organic social media, paid campaigns and performance marketing and know how to turn a brand’s objective into content that gets noticed and results that can be measured.
What You’ll Do
Develop and execute social media strategies across platforms
Plan monthly content calendars and social media campaigns
Manage organic social media activities and day-to-day pages
Coordinate with the creative and content teams for posts, reels, carousels and campaigns
Write / review social media copy and ensure brand consistency
Plan and manage Meta & Google Ads
Set up, monitor and optimise paid campaigns based on objectives and KPIs
Track campaign performance, analyse insights and suggest improvements
Prepare monthly social media and performance reports
Stay updated with social media trends, platform updates and emerging content formats
Work closely with clients to understand their requirements and translate them into actionable strategies
What We’re Looking For
1–3 years of experience in social media / digital marketing
Strong understanding of organic + paid social media
Hands-on knowledge of Meta Ads Manager and Google Ads
Understanding of campaign objectives, targeting, budgets, CPL, CTR, ROAS and other key metrics
Valuable content sense and understanding of what makes social content work
Strong communication and client-handling skills
Ability to analyse data and turn insights into action
Comfortable working with multiple brands and deadlines
Curious, proactive and willing to experiment with new ideas
Bonus Points If You
Have worked at a digital / creative agency
Understand Instagram Reels and short-form content
Have experience with lead-generation campaigns
Can independently manage a social media account end-to-end
Know basic SEO / SEM
Actually enjoy stalking brand pages and asking, “Why d
📌 Social Media Executive (Kolkata)
🏢 Shesha Poddar Designs SPD
📍 Kolkata
Reply to this offer
Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.