Copy Lead – Beauty & Lifestyle
Location: Mumbai
Experience: 4+ years
Department: Creative
About the Role
We’re looking for a Copy Lead who knows how to turn beauty, lifestyle, culture, and consumer insights into ideas people want to talk about.
You’ll be responsible for shaping the brand voice, leading creative thinking, and developing campaigns across digital, social, and integrated platforms. You should be equally comfortable writing a sharp one-liner, building a campaign thought, or presenting a big idea to a client.
Key Responsibilities
- Lead the copy and creative direction for beauty and lifestyle brands.
- Develop creative concepts, campaign ideas, digital-first communication, social content, and brand narratives.
- Own the tone of voice and storytelling across platforms.
- Translate consumer, cultural, and beauty trends into relevant and impactful communication.
- Work closely with Art Directors, Designers, Social Media, Strategy, and

📌 Copy Lead (Mumbai)
🏢 Schbang
📍 Mumbai