ABOUT THE COMPANY

We are partnering with a rapid-growing, promoter-led alloy steel manufacturer to hire a Regional Sales Lead– North. This is a high-ownership leadership role managing one of the company's most critical markets, covering the North India OEM and industrial belt (Delhi-NCR, Punjab, Haryana, Rajasthan and Uttar Pradesh).

ABOUT THE ROLE

This is the regional leadership role in the organisation reporting directly to the Sales Head responsible for scaling an existing revenue base of ₹250 Cr, entering strategic new markets, and building a high-performing national sales organisation. The ideal candidate is a seasoned sales professional with deep exposure to high-specification steel, forgings, or adjacent engineering sectors, and a proven track record of enterprise account management, vendor qualification cycles, and value-based selling.

New Target Market Segments (Strategic Expansion)
Client is strategically looking to enter new segments and strengthen our presence in existing ones (noted in brackets):
- Aerospace (enter)
- Defence (strengthen — e.g. Adani Defence,



Mahindra Defence)
- Oil & Gas (strengthen — approvals with Baker Hughes, Schlumberger, Cameron)

RESPONSIBILITIES
- Drive ₹100–300 Cr regional revenue
- Lead growth across OEMs, distributors & key industrial accounts
- Build strong relationships with OEMs, Tier-1 suppliers, EPC & industrial clients
- Expand presence across Delhi-NCR, Ludhiana, Jaipur and Faridabad clusters
- Own pricing, margins, collections & overall regional P&L;
- Lead and scale a high-performing sales team

QUALIFICATIONS
- 12–20 years in steel / alloy steel / forgings / castings / engineering sales
- Proven experience handling the North region (must-have)
- Strong exposure to OEM / key account / industrial sales
- Track record of revenue growth and team leadership
- English communication is crucial for this role

PREFERRED SKILLS
- Special steel or alloy steel companies
- Large forging or casting companies with OEM / enterpr

📌 Regional Sales Lead (New Delhi)
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📍 New Delhi