AREA SALES EXECUTIVE (ASE)
Experience: 10–15+ Years
Reporting To: Business Head / CEO
Role Objective:
Drive regional business growth, build robust distribution networks, and lead high-performance sales teams.
Key KPIs:
● Regional revenue growth
● Market share expansion
● Distributor network strength
● Team performance & retention
● Profitability & ROI
Key Responsibilities:
Business Growth
● Achieve regional sales targets
● Drive expansion into new markets
Distributor Network
● Appoint and manage super stockists & distributors
● Ensure strong primary sales pipeline
Team Leadership
● Lead SSOs, SOs, TSIs
● Build a high-performance sales culture
Strategy & Execution
● Plan pricing, schemes, and promotions
● Align with company growth strategy
Control Tower Management
● Monitor dashboards and KPIs
● Ensure discipline across the region
Systems:
● Full ownership of Sales Dashboards + SFA systems
● Data-driven decision making
Qualification:
● Graduate / MBA preferred
● 10–15+ years FMCG experience

📌 Area Sales Executive (Hyderabad)
🏢 Kaldan Softech Private
📍 Hyderabad