Mission Brief: Build the Intelligence Layer That Moves Owndays' Global Merchandise
Owndays is a global eyewear brand with a rapidly expanding footprint across Asia, the Middle East, and beyond. Operating
an integrated value chain across design, manufacturing, retail, and e-commerce, Owndays is building a tech-enabled, data-
led omni-channel business. With thousands of SKUs and a complex supplier network, we are reimagining how merchandise
flows — from vendor to warehouse to customer — with intelligence, precision, and speed.
This is not a role about managing stock. It is about building the intelligence layer that ensures the right product is in the
right place at the right time — powered by data, driven by AI, and led by you. As Buying, Planning & Merchandise Lead, you
will own the strategic and operational command of Owndays' end-to-end merchandise flow — from demand sensing and
OTB to vendor capacity and warehouse inflow — turning raw signals into precision decisions and transforming
replenishment from reactive to predictive.




This is a hands-on leadership role that will require needs-based travel across Owndays' geographies — to work directly with
vendors, manufacturing partners, warehouses, and regional teams as the business demands.
Core Mandate: Turning Merchandise Flow Into a Data-Led Advantage
Demand Forecasting & S&OP;
• Global Forecast Ownership: Own demand forecasting across all categories, channels, and regions — frames, lenses,
sunglasses, and accessories.
• Forecast Accuracy: Drive forecast accuracy through disciplined S&OP; cycles, sell-through analysis, and seasonality
modelling; set and own MAPE/WAPE targets that are best-in-class for a retailer of Owndays' complexity.
• One Demand View: Translate top-down financial plans and bottom-up category plans into a single, executable
demand view.
• ML-Driven Sensing: Lead the adoption of machine learning-based demand sensing tools; partner with Data Science
and Engineering to sharpen algorithms and replenishme

📌 Owndays - Buying and Planning Lead (Delhi)
🏢 Lenskart
📍 Delhi