Job Summary

We are looking for a creative and proactive Social Media & Digital Marketing Executive with 1+ years of experience to manage social media, create engaging content, handle digital campaigns, and enhance the school’s online presence through photography, video editing and AI-powered content creation.

Key Responsibilities:
- Manage Instagram, Facebook, LinkedIn & YouTube.
- Plan content calendars, campaigns and digital marketing strategies.
- Shoot and edit photos, videos, reels and social media content.
- Create engaging posts, captions, stories and marketing content.
- Use AI-native software/tools to deliver high-quality creative content.
- Monitor trends, engagement and competitor activities.
- Manage/assist with Meta & Google Ads and track campaign performance.
- Coordinate with the creative team to grow brand awareness, reach and engagement.

Requirements:





✅ Graduate; Digital Marketing/Marketing background preferred
✅ 1+ years of relevant experience
✅ Highly creative and trend-oriented
✅ Good photography, video shooting & editing skills
✅ Knowledge of Canva, Meta Business Suite & AI content tools
✅ Good communication and content-writing skills
✅ Understanding of Meta Ads & Google Ads is an advantage
✅ Professional, proactive and detail-oriented

Benefits:

? Opportunity to work in a dynamic educational environment
? Professional growth & learning opportunities
? Exposure to modern AI and digital marketing tools
? Opportunity to showcase creativity and build a strong portfolio
? Collaborative and supportive work environment
? Chance to contribute to impactful school campaigns and branding

📌 Social Media and Digital Marketing Executive (Kanpur)
🏢 Yugam International School
📍 Kanpur