About DottSocial
DottSocial is a full-service digital marketing and design agency working across social, performance, content, design, and AI-powered messaging (DottChat). We run an AI-first agency workflow and give senior attention to every account.

Role Summary
We are looking for a data-driven and highly creative Content Strategist to lead content positioning for our clients. You'll be responsible for researching consumer behavior, defining product placement in the market, selecting the right marketing tech stack, and architecting content frameworks across websites, blogs, and social media that directly drive customer acquisition.

What You'll Do

Audit client industries to find content gaps, map out buyer personas, and define the brand's unique positioning against competitors

Design end-to-end omnichannel content plans covering website architecture, SEO blog topic clusters, and high-conversion social media funnels

Personally write high-stakes content, including website landing page headlines, B2C ad hooks, and conceptual scripts for viral video formats

Identify, test,



and implement modern content tools (AI research assistants, SEO keyword tools like SEMrush/Ahrefs, and content calendars) to maximize team efficiency

Create brand voice guidelines and content briefs, and oversee junior writers or executives to ensure content aligns with the core strategy
Must Have

2+ years of experience as a Content Strategist, Senior Copywriter, or Digital Account Planner in an agency

Deep understanding of B2C consumer psychology and a proven track record of creating frameworks that turn traffic into leads

Robust knowledge of SEO strategy (keyword mapping, search intent) and social media algorithms (conversion hooks, distribution tactics)

Analytical ability to read Google Analytics, Meta Ads data, and heatmaps to pivot strategies based on user behavior

Comfort juggling multiple active clients without dropping balls
Nice to Have

Hands-on experience with SEMrush, Ahrefs, o

📌 Content Strategist (Ahmedabad)
🏢 DottSocial
📍 Ahmedabad