JOB DESCRIPTION
Business Development Executive (BDE) – Telemarketing
Department: Sales & Business Development
Designation: Business Development Executive – Telemarketing
Location: Pipaliya Pal, Rajkot, Gujarat
Employment Type: Full-time
Experience: 1–3 Years
Reporting To: Sales / Business Development Manager
1. Job Purpose
The Business Development Executive – Telemarketing will be responsible for generating and qualifying business opportunities through outbound calling, customer engagement and structured follow-ups.
The role will convert prospective customer databases and marketing-generated leads into qualified business opportunities and sales appointments for the Sales/Business Development team.
2. Key Responsibilities
Lead Generation & Telemarketing
Conduct outbound calls to prospective customers, dealers, distributors, contractors and industrial clients.
Introduce the company, products and solutions in a professional manner.
Identify customer requirements, applications and potential business opportunities.
Generate current leads through assigned databases, campaigns,
references and market research.
Qualify leads based on requirement, application, location, purchase timeline and decision-making authority.
Schedule meetings and calls between qualified prospects and the Sales/Technical team.
Lead Follow-up & Conversion
Follow up systematically with prospects and existing enquiries.
Track quotations, enquiries and pending customer responses.
Maintain regular communication until the lead is converted, lost or formally closed.
Identify opportunities for repeat business and cross-selling.
Ensure qualified leads are not lost due to delayed or missed follow-ups.
Customer Coordination
Understand customer requirements and provide approved product information.
Share catalogues, brochures, presentations and other approved marketing material.
Coordinate with Sales and Technical teams for product-related queries.
Maintain professional relationships with prospects and customers.