Senior Social Media Executive

Company: Synthesis Media & Communication Pvt. Ltd.
Position: Senior Social Media Executive
Experience: 2–4 Years
Location: Vikhroli, Mumbai
Employment Type: Full-Time

About the Role

Synthesis Media & Communication Pvt. Ltd. is looking for a creative, proactive, and results-driven Senior Social Media Executive to join our team. The ideal candidate will be responsible for developing and executing social media strategies, managing brand accounts, creating engaging content, coordinating with creative teams, and tracking campaign performance.
The candidate should have a robust understanding of social media platforms, current trends, content formats, audience engagement, and social media analytics.

Key Responsibilities

Develop and execute social media strategies aligned with brand and business objectives.
Manage day-to-day social media activities across platforms such as LinkedIn, Instagram, Facebook, and YouTube.
Create and manage monthly/weekly social media content calendars.
Develop creative content ideas, post concepts, captions, hooks,



and campaign themes.
Coordinate with graphic designers, video editors, writers, and other internal teams to deliver content on time.
Monitor social media trends, hashtags, competitor activities, and emerging content formats.
Manage community engagement, including comments, messages, mentions, and audience interactions.
Plan and execute social media campaigns for brand awareness, engagement, lead generation, and other business objectives.
Work closely with clients/stakeholders to understand their requirements and develop suitable social media strategies.
Monitor social media performance using platform insights and analytics tools.
Prepare monthly performance reports with key metrics, insights, and recommendations.
Identify opportunities to improve reach, engagement, followers, and overall social media performance.
Stay updated with changes in social media algorithms, platform features, and digital mark

📌 Sr. Social Media Executive (Mumbai)
🏢 Synthesis Mediammunication
📍 Mumbai