Company Description

The Bosch Group is a leading global supplier of technology and services, in the areas of automotive technology, industrial technology, consumer goods, energy and building technology. In India, the Group operates through six subsidiaries with a combined associate strength of around 26,000 and a group
turnover of around Rs. 13,200 crores in 2013. In India Bosch Limited is the flagship company of the Bosch Group. Over and above a strong presence in the India Automotive services sector, Bosch in India has a vast service network that spans across 1,000 towns and cities with over 3000 service outlets. As the largest auto component supplier in the country, setting a benchmark in the sectors it operates in, the company has to its credit several laurels. We invite promising and energetic professionals for a long-term and rewarding career with Bosch.

Job Description

Job Purpose / Objective

Develop the overall regional communication strategy for Mobility Business in India

Setup and control regional communication plan





Conduct regional campaigns and co-marketing activities incl. transformation communications

Ensure compliance of regional marketing activities with Bosch brand positioning requirements and Bosch Mobility communication strategy

Responsible for regional-specific academy for product description and internal trainings

Communications Strategy
- Define, implement and track overall regional communication strategy in close alignment with all relevant domains and business units for the region
- Develop and execute a multi-level communication roadmap tailored for executives, managers, and employees across divisions and at enterprise level
- Transfer of Bosch Mobility strategy into regional communication plan in alignment with corporate guidelines and relevant domain.
- Setup and control regional communication plan
- selection of communication channels relevant for the specifically detailed target group and content production for each channel (incl.

📌 Senior Manager_Marketing Communication_ Bosch Mobility India (Bengaluru)
🏢 Bosch
📍 Bengaluru