INTRODUCTION:

We are looking for a senior brand strategist qualified, who can help us deliver innovative strategic directions that benefit our clients business with measurable results.

The candidate should have thorough knowledge and experience in the methods and application of tools to deliver an effective programme. Candidates should have experience with both mass and premium brands as well as FMCG, durables, and service categories.

Experience with digital-first or digitally marketed brands is an advantage that we look forward to.

MINIMUM QUALIFICATION:
- 5 years+ of work experience
- Preferably with a degree/Masters in marketing or brand strategy from institutions like MICA/ NID and alike.
- Prefer candidates having experience from a brand design agency or having relevant brand strategy related experience

ROLES & EXPECTATIONS:
- Drive brand and business strategy processes in our firm.
- Thorough practical knowledge and experience in implementing methods, tools and processes with capabilities to handhold teams to deliver at the highest standards.




- Proficient in conducting research programs to uncover customer and user needs, business and market findings, drawing insights for branding, service and CX design for digital and traditional applications.
- Conduct primary and secondary market research in marketing, sales and consumer experience.
- Programming workshops, conducting them and creating a comprehensive outcome report with insights and recommendations.
- Bring an idea to life on a whiteboard, articulate it, create systems and deliver.
- Strong understanding of pan-India markets across a wide range of verticals and categories.

REQUIRED SKILLS:
- Excellent storytelling skills, capable of good verbal and written communications, client interfacing and presentation skills.
- Proficient in putting together presentations and strategy decks.
- Good articulation and writing skills.
- Understanding business, data tools and analytics (The math of it)
- Capable

📌 Senior Brand Strategist (Gurugram)
🏢 Lopez Design
📍 Gurugram