Location:
Hyderabad

Job Type:
Full-time

Work Mode:
On-site

Experience:
2–4 years

About Company

Gravity Atoms is a 360-degree creative communication advertising agency that specializes in building and promoting brands across print and digital media. The agency focuses on developing compelling content and robust promotion, publication, and marketing strategies tailored to each client. Gravity Atoms ensures effective brand placement on social media channels, helping clients reach and engage their target consumers. Team members collaborate in a dynamic, creative setting that values innovation and strategic thinking in all aspects of brand communication.

About the Role

We are looking for a results-driven
Digital Marketing Specialist
to take ownership of digital marketing strategy, paid advertising, campaign execution, analytics, and growth initiatives.

The ideal candidate should be both
strategic and hands-on
—someone who can plan campaigns, execute them, analyze performance, identify what is working or failing, and continuously optimize for better business results.





Key Responsibilities

Digital Marketing Strategy
- Develop and execute digital marketing strategies aligned with business objectives.
- Plan campaigns across paid advertising, social media, search, content, and e-commerce channels.
- Identify target audiences, customer segments, and growth opportunities.
- Develop marketing funnels and strategies to improve lead generation and conversions.

Paid Advertising
- Plan, launch, manage, and optimize
Meta Ads and Google Ads
campaigns.
- Manage campaign budgets, audiences, bidding, creatives, placements, and targeting.
- Monitor
CPL, CPA, CTR, CPC, ROAS, conversion rate
, and other key performance metrics.
- Conduct A/B testing of audiences, creatives, offers, landing pages, and campaigns.
- Continuously optimize campaigns to improve performance and reduce acquisition costs.

Social Media & Content
- Manage social media marketing activities across releva

📌 Digital Marketing Specialist (Hyderabad)
🏢 Gravity Atoms
📍 Hyderabad