Role Overview

We are looking for a technically skilled SEO & Digital Marketing Specialist with hands-on expertise across SEO, Google Business Profile, website SEO, Google Ads, email marketing, and SMS marketing.

Key Responsibilities

* Manage SEO activities including keyword research, on-page SEO, off-page SEO, technical SEO, and link building.

* Manage and improve Google Business Profile (GMB) visibility and local search presence.

* Handle website SEO, including technical audits, website health, keyword implementation, indexing, and search performance.

* Set up, manage, and optimize Google Ads, including keyword targeting, ad groups, bidding, budgets, and conversion tracking.

* Manage email marketing, including campaign setup, audience segmentation, scheduling, and performance tracking.

* Manage SMS marketing and customer communication campaigns.

* Conduct market and search landscape analysis to identify industry trends, keyword opportunities, content gaps, ranking strategies, and areas for improving search visibility.





* Monitor website and SEO performance through Google Search Console, Google Analytics, and other relevant tools.

* Identify technical issues affecting search rankings and work on implementing appropriate solutions.

* Prepare SEO and performance reports with clear insights and recommendations.

* Stay updated with Google algorithm changes, SEO practices, and relevant digital marketing tools.

Requirements

* 2 - 5 years of hands-on experience in SEO and related digital marketing functions.

* Solid technical knowledge of SEO, Google Ads, GMB, website SEO, email marketing, and SMS marketing.

* Proficiency with tools such as Google Search Console, Google Analytics, Google Ads, SEMrush, Ahrefs, or similar platforms.

* Basic understanding of HTML, website structure, indexing, crawling, and technical SEO.

* Strong analytical and problem-solving skills.

* Ability to independently identify issues and implement solutions.

*

📌 SEO & Digital Marketing Specialist (Raipur)
🏢 ASA Advertising
📍 Raipur