Position

- Senior SEO, AEO & GEO Specialist

- Experience: 4–5 years
- Location: Marol, Andheri East, Mumbai
- Work Mode: Full-time, in-office
- Timing: 12:00 PM–9:00 PM
- ⭐ Location Requirement: Candidates must currently reside within approximately 5–8 km of Marol, Andheri East.

About Action Tour Guide www.actiontourguide.com Action Tour Guide (ATG) is a travel-technology company offering GPS-enabled, self-guided audio tours across North America and other global destinations. More than 2 million travelers use our apps annually to explore national parks, cities, historic landmarks and scenic routes.

About the Role

- We are looking for a hands-on SEO, AEO and GEO professional who can diagnose the reasons behind traffic and ranking changes, identify high-impact growth opportunities and turn data into measurable improvements in qualified traffic, conversions and revenue.
- The candidate should also understand how E-E-A-T influences content quality, credibility and visibility across traditional and AI-powered search platforms.
- This is an execution-focused role—not purely reporting or strategy.

Key Responsibilities

- Diagnose the root causes of organic traffic losses, ranking fluctuations and conversion changes.
- Analyze page-, keyword- and query-level performance using Google Search Console, GA4, SEMrush and related tools.
- Identify high-performing, declining and high-potential pages and recommend clear actions for each.
- Conduct keyword, search-intent, SERP, competitor and content-gap research.
- Optimize tour pages, destination pages and blogs for SEO, AEO, GEO and E-E-A-T.
- Improve visibility across Google Search, AI Overviews and AI platforms such as ChatGPT, Claude and Perplexity.
- Structure content for featured snippets, People Also Ask, conversational searches and AI-generated answers.
- Apply E-E-A-T principles by strengthening first-hand experience, author expertise, factual accuracy, original insights, citations and trust signals.
- Audit author profiles, editorial policies, customer reviews,



business information and structured data to improve credibility.
- Identify and resolve issues involving crawling, indexing, canonicals, redirects, sitemaps, schema, internal linking and site architecture.
- Develop strategies for improving existing high-potential pages and creating new content with genuine ranking potential.
- Create SEO briefs and work closely with writers, designers and developers.
- Build prioritized SEO roadmaps based on expected impact, effort and business value.
- Track the impact of recommendations on rankings, qualified traffic, conversions and revenue.
- Use AI tools for research, content analysis and workflow automation while verifying accuracy and avoiding low-quality output.

What We Are Looking For

- 4–5 years of hands-on SEO experience, preferably with consumer, travel or e-commerce websites.
- Robust command of Google Search Console, GA4, SEMrush or Ahrefs, Screaming Frog and Looker Studio.
- Demonstrated success in improving organic traffic, rankings and conversions.
- Strong understanding of technical SEO, content SEO, AEO, GEO, E-E-A-T and structured data.
- Ability to distinguish between algorithmic, technical, competitive, seasonal and content-related traffic changes.
- Ability to translate E-E-A-T principles into practical content, technical and website recommendations.
- Working knowledge of HTML and content-management systems such as WordPress.
- Strong analytical, communication and problem-solving skills.
- An AI-first mindset with practical experience using ChatGPT, Claude and other relevant AI tools.

What Success Looks Like

- Traffic and ranking changes are explained using evidence and clear corrective actions.
- High-potential pages, keywords and content opportunities are identified and prioritized.
- Technical and indexing issues are identified and resolved quickly.
- Organic growth contributes to qualified traffic, bookings and revenue.
- ATG content gains stronger visibility across traditional and AI-powered search.
- Website content demonstrates greater experience, expertise, authority and trust.

📌 Senior SEO, AEO & GEO Specialist (Mumbai)
🏢 Action Tour Guide
📍 Mumbai