Role: Manager – Revenue Strategy - Events and Branded Content
Role Overview:
Drive monetisation and growth across branded content, TV/digital properties and on-ground IPs by combining execution, innovation and business development. The role will focus on creating scalable revenue opportunities, identifying new growth areas and supporting cross-functional teams to build stronger market-facing solutions.
Key Responsibilities:
IP & Branded Content Monetisation
Drive revenue across on-ground IPs, branded content integrations, TV specials and digital extensions.
Create scalable sponsorship models, branded integrations and cutting-edge commercial opportunities.
Recent Revenue Stream Development
Identify whitespace opportunities for new IPs and monetizable content formats.
Explore non-traditional revenue prospects including partnerships, licensing and current category entries.
Client Acquisition & Category Expansion
Build new advertiser pipelines across categories and identify emerging sectors/startups for partnerships.
Support the sales team with fresh pitch ideas,



integrated solutions and new business opportunities along with client servicing team.
Conceptualisation & Innovation
Develop current event and content concepts rooted in consumer, editorial and advertiser insights.
Research and suggest differentiated formats and experiences that improve monetisation potential.
Market Intelligence & Revenue Insights
Track competitor IPs, sponsorship models, category spends and market trends to identify white spaces.
Provide strategic inputs to improve product-market fit and revenue effectiveness.
Cross-platform Packaging
Build integrated solutions across TV, digital, social and on-ground to maximise client value and deal size.
Work closely with client servicing teams to strengthen delivery and unlock upsell opportunities.
P&L; & Commercial Ownership
Manage budgets, profitability and ROI across properties, ensuring commercial viability and yie

📌 Manager Revenue Strategy Mumbai
🏢 Times Network
📍 Mumbai