Company Description BookmarksEducare is a dynamic educational institute committed to empowering students from Classes 8 to 12 and NEET Foundation with strong academic foundations and future-ready skills. The institute offers high-quality coaching across CBSE, ICSE, ISC, and WB State Board curricula, with specialized focus on Physics, Chemistry, Mathematics, and Biology. Through conceptual clarity, personalized guidance, and structured study programs, BookmarksEducare supports students in excelling in both school examinations and competitive environments.

The institute provides hybrid learning with offline and digital support, regular tests, performance analysis, and doubt-clearing sessions, while also emphasizing mentorship, emotional wellness, and stress management. BookmarksEducare is dedicated to making education affordable, accessible, and stress-free for learners across PAN India.

Role Description The Sales and Marketing Specialist role is a full-time, in office position based in the Greater Kolkata Area. The specialist will be responsible for promoting BookmarksEducare’s programs, generating leads, and converting inquiries into enrollments through effective sales presentations and follow-ups. Daily tasks include engaging with prospective students and families, responding to queries, maintaining strong customer relationships, and providing accurate information about courses, schedules, and fees.

The role also involves executing marketing campaigns,



coordinating with academic and administrative teams, organizing seminars or outreach events, and contributing to digital and offline brand-building activities. The specialist will track performance metrics, prepare regular reports, and support continuous improvement of sales and marketing strategies aligned with the institute’s mission.

Qualifications

- Candidates should possess strong Communication and Customer Service skills, with the ability to interact professionally and empathetically with students and families.
- Candidates should possess Sales and Sales Management skills, including lead generation, conversion, pipeline management, and target achievement.
- Candidates should possess Training and presentation skills to conduct information sessions, workshops, or orientation programs when needed.
- Candidates should have proficiency in basic computer applications and digital tools, including CRM or lead-tracking systems and common office software.
- Candidates should demonstrate strong organizational and time-management abilities, attention to detail, and a goal-oriented mindset.
- A bachelor’s degree in Marketing, Business, Education, or a related field is preferred, along with prior experience in education, edtech, or service-sector sales.
- Familiarity with local education boards (CBSE, ICSE, ISC, WB State Board) and competitive exam ecosystems will be an added advantage.

📌 Sales And Marketing Specialist (Kolkata)
🏢 BookmarksEducare
📍 Kolkata