We are looking for a creative and result-oriented Digital Marketing Executive to manage our digital marketing activities, including content creation, video editing, graphic designing, online advertising, lead generation, and customer follow-ups.

The ideal candidate should be comfortable working across social media, creative content, paid ads, and lead management.

Key Responsibilities
Create and edit videos for Instagram, Facebook, YouTube, and other platforms.
Generate short-form videos, reels, promotional videos, and advertisements using editing and AI tools.
Design social-media posts, banners, posters, thumbnails, and other marketing creatives.
Plan and publish regular content across social-media platforms.
Set up and manage Meta/Facebook & Instagram Ads.
Monitor ad performance, leads, budget, and cost per lead.
Generate and manage leads through digital marketing campaigns.
Follow up with leads through WhatsApp, phone calls, and other channels.
Maintain lead records and regularly update lead status.
Coordinate with the sales team to improve lead conversion.
Analyze campaign and social-media performance and prepare reports.
Research competitors, trends, content ideas,



and new marketing prospects.
Continuously test new creatives, videos, audiences, and advertising strategies.

Required Skills
Digital marketing fundamentals
Meta Ads Manager
Social-media management
Video editing
Canva / Photoshop or similar design tools
AI tools for content, image, and video generation
Basic copywriting and content creation
Lead generation and follow-up
Positive communication skills
Basic Excel/Google Sheets knowledge
Analytical and problem-solving ability

Preferred
Experience running paid advertising campaigns
Experience creating Reels/Shorts
Knowledge of Google Ads
Experience with CRM or lead-management systems
Previous experience in a sales or lead-generation setting

What We Expect

The candidate should be hands-on and execution-focused. We are looking for someone who can take an idea, create the required creative/video, run the campaign, generate leads, follow up with those leads, and report the results.

Pay: From ₹12,000.00 per month

Work Location: In person

📌 Digital Marketing Executive Vijayawada (India)
🏢 KOPAQ Innovations
📍 India