Sr. Executive – Marketing | BTL, B2C & D2CExperience: 6 months+ in Marketing with hands-on exposure to BTL, B2C/D2C, and digital marketing.

Key Responsibilities

- Plan and execute online & offline marketing campaigns, BTL activities, brand activations, and promotions.
- Manage B2C/D2C campaigns across digital and offline channels.
- Coordinate with external agencies, vendors, influencers, and internal teams for campaign execution.
- Manage marketing budgets, campaign KPIs, and performance tracking.
- Handle SEO, Google Ads, lead generation, and digital marketing activities.
- Support AI-based designing and creative development using Canva and AI design tools.
- Track campaign performance using Google Analytics, Excel, and other marketing tools.
- Conduct competitor and market research to identify growth opportunities.




- Coordinate with the Sales team to improve lead generation, conversions, and brand visibility.

Requirements:
- Bachelor’s degree in Marketing, Business, or a related field.
- Minimum 6 months of relevant marketing experience.
- Hands-on experience in BTL + B2C/D2C marketing.
- Basic knowledge of SEO, Google Ads, Lead Generation, Canva/AI Designing, and Analytics.
- Robust communication, coordination, and analytical skills.

LocationPune – Remote/WFH The candidate must be based in Pune and should be available to visit the centre for meetings, events, and marketing activities.

- Centre: 1st Floor, KOPA Mall, Mundhwa Road, Koregaon Park Annexe, Pune, Maharashtra – 411001.

📌 Marketing Executive – BTLC &C (Pune)
🏢 SHOTT AMUSEMENT
📍 Pune